The Leslieville Business Improvement Area (BIA) invites applications for the role of Marketing Assistant. Are you energetic, innovative, able to take initiative and a self-starter? This role might be for you.

Who We Are

The Leslieville BIA, formed in 2013 by a City of Toronto Council motion, represents over 200 businesses along Queen Street East from Empire to Vancouver Avenues. We are responsible for maintaining a vibrant and enabling commercial main street, bringing tourism to support businesses. We do this through events, promotion of the commercial main street, advocacy on behalf of businesses, beautification/streetscape and other initiatives. The BIA is governed by Chapter 19 of City of Toronto Municipal Code and is run by a Board of Management of business owners.

Reporting to the BIA Coordinator, the Marketing Assistant will:

  • Assist in updating the list of businesses, which will be later used to create an annual business directory
  • Assist in marketing campaigns to help rebuild consumer confidence after COVID-19
  • Work with the Social Media Coordinator to build/produce content for our platforms
  • Assist in planning virtual events
  • Engage BIA members on a consistent basis, providing them with updates on economic development initiatives and other related matters
  • Work alongside a Marketing Committee & Coordinator to organize initiatives for the remainder of 2020
  • Liaise with the City and other stakeholders to complete projects/initiatives for the main street
  • Assist with other tasks, as outlined by the Coordinator and Board 

Skills, Competences 

  • Confidence
  • Organisational skills
  • Adaptability
  • Creativity; bringing fresh ideas to the planning and implementation process
  • Good teamworking skills
  • Communication skills
  • Must be able to work on own initiative, with minimal supervision
  • Must have an apt for engaging small businesses and other stakeholders
  • Must have a marketing/communication-related background. Must be currently pursuing studies in these fields, or have a completed degree/diploma in them.

Working Conditions

  • 30-hour work week
  • Candidate will work primarily from home, with a considerable amount of time spent in the Leslieville BIA physically engaging businesses

To Apply, please send a cover letter and resume to with the subject line ‘Marketing Assistant’. The application period ends on July 16, 2020 at 5:00 pm.

Thank you for your interest in this position. Please note that only shortlisted applicants will be contacted.